Articles tagged: long-tail keywords 

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Keyword Research - Connecting with your Target Audience written by Jeremy Biberdorf
Keyword research is a vitally important part of your website's marketing, whether you are running pay-per-click (PPC) ads, optimizing your website, or launching an off-page SEO campaign. In fact, proper keyword research should be the foundation on which you build all of your marketing and search engine optimization strategies. Identifying the right keywords for your website has a tremendous amount of power -- it can be the foundational step that helps you to succeed online beyond your wildest expectations, or it can be the first step on the road to your online business's demise.

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