Danesi Yusuf

Name: Yusuf Danesi

Website: http://www.linkedin.com/in/yusufdanesi

Company: Danesuf Limited

Job title: Marketing Communications/Media Consultant

Areas of expertise: A qualified marketing communications and media practitioner with many years experience spanning radio production, publishing, advertising regulation, freelance journalism/pr and client development. Proficient in desk research/feature writing and media salesmanship.

Signature:
Danesi, M.Sc., was International Professional of the Year 2005 courtesy of the International Biographical Centre, Cambridge, UK, which also listed him in its Dictionary of International Biography 32nd Edition. He serves on the Research Board of Advisors of the American Biographical Institute, Inc., Raleigh, NC, which also nominated him for Man of the Year 2006; he is also being considered by the same organization for the United Cultural Convention's International Peace Prize.
Other notable publications in which he is listed include: Media World Year Book (Nigeria; The Cambridge Blue Book (UK); Great Nigerians of the 21st Century (Nigeria) and; Great Minds of the 21st Century(US).

More free articles by Yusuf Danesi

The Deceitfulness of Wealth (Matt.13:22) [ 19/11/2009 ]
Reminiscential Notes about APCON [ 13/11/2009 ]
THE ELEMENTS FIGHT FOR GOD’S CHILDREN [ 07/11/2009 ]
Lethal Conviction (John 17-18) [ 28/09/2009 ]
From Highly Skilled to Illegal Immigrants [ 05/03/2009 ]
Do you still want to come to UK? [ 23/12/2008 ]
PECULIAR CHALLENGES TO CORPORATE CONSOLIDATION AND GOVERNANCE IN CONTEMPORARY TIMES: INTEGRATED MARKETING COMMUNICATION SOLUTIONS [ 14/11/2008 ]
OUTDOOR ADVERTISING IN LAGOS MEGACITY [ 14/11/2008 ]
Who Falsely Accuses the Brethren? [ 28/03/2008 ]
International Churches of Christ in the UK send their Love! [ 22/01/2008 ]
Almost mistaken for a Terrorist! [ 01/11/2007 ]
Determine not to come down! [ 25/10/2007 ]
Intimate Interactions with the UK [ 20/10/2007 ]
[ 01/09/2007 ]
The birth of “Billboard” in Nigeria’s Ad Industry: A Review [ 01/09/2007 ]
The Temporary Triumph of Evil: Adamu, the ‘Nine-life’ Cat [ 03/08/2007 ]
Of Paradoxes in Trademarking [ 19/06/2007 ]
What about a Career in Advertising? [ 04/06/2007 ]
When CSR enhances your Brand Equity [ 09/05/2007 ]
Winning Votes @ Any Cost: The Role of Negative Political Advertising [ 23/04/2007 ]
Is the Consumer truly King? [ 04/04/2007 ]
ETHICAL ISSUES IN DRUG ADVERTISING [ 17/03/2007 ]
Touching the Sore Spots [ 08/03/2007 ]
Connecting with the Cross [ 07/03/2007 ]
A Dose of Virgin Nigeria [ 22/01/2007 ]
No Room for the Troubadour [ 13/01/2007 ]
‘Turkish’ and ‘Gifted’ Xmas [ 27/12/2006 ]
Between Agbowo and Akoka [ 14/12/2006 ]
Our Resilient Outdoor Advertising Sector [ 20/11/2006 ]
If Nigerian Lawyers were to Advertise [ 20/11/2006 ]
Entrusting your Brand to a Celebrity Endorser [ 28/10/2006 ]
Would You Rather Vote for Coca-Cola? [ 24/10/2006 ]
It Goes Beyond the Logo! [ 17/10/2006 ]
Does the Entrepreneur need to Advertise? [ 12/10/2006 ]
Issues in Change of Name [ 05/10/2006 ]
Do you still listen to Radio? [ 28/09/2006 ]
Extending Brand Nigeria in the UK [ 28/09/2006 ]
TOTAL INDEPENDENCE BEST FOR APCON, says ASA Boss [ 02/09/2006 ]
Of Prisons, Falekulo and the Garden of England [ 18/08/2006 ]
On-demand Programming and the Future of Nigerian Media [ 05/08/2006 ]
Lessons in Brand Extension [ 24/07/2006 ]
Your MBA is a Worthless Degree! [ 24/07/2006 ]
Between Marketing and Branding [ 19/06/2006 ]
The Fear of Excellence: Organic Memoirs of a Cerebral Renegade [ 08/06/2006 ]
Ad Creativity Awards and the Client's Bottom Line [ 06/05/2006 ]
MBAs at a Crossroads [ 14/03/2006 ]
Issues in Counter-intuitive Advertising [ 25/02/2006 ]
Packaging the Government through Advertising [ 18/02/2006 ]
Statutory Regulation of Advertising in Nigeria and APCON [ 18/02/2006 ]
Centrifugal Ethnocentrism and the Distance of Sensitivity [ 18/02/2006 ]
Imagination: Broadcasters' only Limit [ 30/01/2006 ]
The Functionality of Logos in Brand Heritage [ 21/01/2006 ]
Issues in the Regulation of Tobacco Advertising [ 12/01/2006 ]
Knowledge as Corporate Power [ 09/01/2006 ]
Digital versus Traditional Advertising [ 03/01/2006 ]
Convergence and the Consumer [ 02/01/2006 ]
Interactive Media Planning [ 29/12/2005 ]
KID PROSUMERS [ 27/12/2005 ]
In the Throes of Advertising Regulation [ 27/12/2005 ]
The Digital Challenge for Ad Agencies [ 27/12/2005 ]
Exploitative Entry of GSM Service Providers [ 27/12/2005 ]
Before the EU Air Ban [ 23/12/2005 ]
In Search of a Contrarian Advertising Agency [ 23/12/2005 ]
Regulating Green Advertising [ 19/12/2005 ]
Wireless Advertising Agenda for Nigeria [ 16/12/2005 ]
Writing our Clients across the Sky [ 12/12/2005 ]
Sensory Invasion by False Advertisements [ 09/12/2005 ]
The Ad Man and National Honours [ 09/12/2005 ]
Sex in Advertising: Going Beyond Shock Value [ 12/11/2005 ]
Technology, the Media and your Brand [ 10/11/2005 ]
The Paradox of Advertising Creativity [ 08/11/2005 ]
Disruptions in Advertising [ 07/11/2005 ]
Technology-driven Outdoor Advertising [ 03/11/2005 ]
DISCONTINUITY IN ADVERTISING MEDIA [ 02/11/2005 ]
VALUATION OF ADVERTAINMENT: THE MARKETER'S DILEMMA [ 01/11/2005 ]
ORGANIC TIE-INS: ADVERTISERS' BOUQUET OF OPPORTUNITIES [ 31/10/2005 ]
Making a Case for Interactive Advertising in Nigeria [ 29/10/2005 ]
Technology: Password to the Future of Advertising [ 21/10/2005 ]
Advertisers' Right to Post- Buy Analysis [ 10/10/2005 ]
Indecency in Advertising [ 24/09/2005 ]
Advertising as a Threat to Innocence [ 24/09/2005 ]
Research and Statistics as Vital tools for Nigeria's Advertising industry [ 19/09/2005 ]
Tsunamis, Advertising And Our Future [ 17/09/2005 ]
Guinness, Legend and the Ship of Fools [ 17/09/2005 ]
Advertising obesity to children [ 16/09/2005 ]
Sack Your Media Planner! [ 01/09/2005 ]
Hype: The Advertiser's Wet Dream [ 01/09/2005 ]
The Poverty Of Religious Advertising [ 26/08/2005 ]
Audience Motivation in Advertising [ 02/08/2005 ]
MTN's "Mama na Boy" as a Corporate Rebellion! [ 01/08/2005 ]
APCON: Bridging the Digital Divide [ 01/08/2005 ]
Of Untruths and Compromises in Journalism [ 30/07/2005 ]
Branding with the 'Third Screen' [ 30/07/2005 ]
The Irritant Threshold of Wireless Marketing [ 30/07/2005 ]
Practising Journalism with Restraint [ 30/07/2005 ]