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By Gihan Perera [ 20/06/2007 ] Publishing Free Articles Zone articles is subject to our Publisher's Terms Of Service |
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A couple of months before Christmas, I decided to
write an e-book that I could give as a Christmas
gift to all of my readers. But instead of writing
it myself, I decided to invite my clients to
contribute to it.
Here's an extract of the message I sent them:
++++++++++++++++++++++++++++++++++++++++++++++++++
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I've got a product idea that won't take much
effort, won't cost you a cent, and will give you
great leverage.
In brief, we each write a one-page article, I'll
compile them into an e-book, and we all get a
great Christmas gift to share with our databases.
Interested? Keep reading. If not, you can just
delete this now
OK, here's the idea ... I'm going to put together
an e-book titled "Expect More From 2007". It will
have contributions from a number of experts (
including YOU!). Each contributor will write a
one-page article with tips for readers to get
more from 2007.
I'll put the e-book together by the end of
November, and send you a copy to freely
distribute to anybody you like. It will be an
excellent gift for clients, prospects, your
newsletter list, whatever. Heck, I guess you
could even sell it if you like.
Contributions will appear in the order I receive
them. So get in early if you'd like to be near
the front.
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The results exceeded my expectations!
The very first day, six people wrote back with
articles. Within a couple of weeks, I had 30
contributions. And by the end of the four-week
deadline I set, 57 people had sent through an
article.
The final e-book (which you can download at the
end of this newsletter) contains 58 of the best
ideas, strategies, thoughts and guidelines for
making 2007 your best year ever. If you implement
even one-tenth of these ideas, you'll have a
GREAT year!
I'm so pleased I decided to make this a joint
effort, and even more pleased that so many people
jumped at the chance to take part.
Look at the benefits ...
Just consider the benefits for everybody who
takes part:
* Everybody contributes just one page, but gets a
full e-book in return.
* They have a low-cost, high-value gift for their
database.
* They get their own product to use in any other
way they choose.
* They get their name in front of 57 other high-
value databases.
* Their readers hear from a variety of experts,
not just themselves.
Can you do something similar with your own client
base? All it takes is a simple e-mail message to
get started ...
By the way, you can get my "Expect More From 2007"
e-book here:
http://fslib.info/docs/ebooks/ExpectMoreFrom2007-
GihanPerera.pdf
About the author:
Gihan Perera is the author of "The Seven Fatal Mistakes That MostWeb Site Owners Make - And How To Avoid Them" and "Spin: Turn One Idea Into Hundreds of Information Products". Visit
http://GihanPerera.com and get your complimentary copies now.
Article Source: http://www.Free-Articles-Zone.com