Improve Your Business Lesson 6: Using Reciprocal Links To Increase Your Traffic

                                                                                         

Lesson 6: How To Create Reciprocal Links On Your Site
Reciprocal links are an essential part to the promotion of your website. You have a strong site that offers your quality product and you want people to know about your site. To make sure that you get the traffic you need, you must have other sites directed toward yours with links.

This process is fairly simply, but there are many ways to engage in reciprocal linking.

· First, research the sites you might want to link to. You might start this process by making two lists. First, list the sites you think your customers might be interested in. For now, just write, you can consider narrowing your list down at a later time. Nexte, create a list of sites that would benefit your site. You can then compare the two lists and see what they have in common. Compile a list of common subjects, and list out three key words to fit with each subject.
· After the research phase, it is time to go online. Find a meta search engine and input all three words for each subject. Any site that comes back with all three keywords should be high on your priority list.
· Once you've done that, it is time to start sifting through your results. Bookmark any sites that look promising.
· When you've made your final choices, it is time to draft a letter to the webmaster of each site you're considering. Ge to the point quickly and sell your site to them. Do not follow up if your original letter was not responded to.
· The final step in this process is to negotiate the link and location in terms of both sites. As soon as possible, get their link on your site and send them a note letting them know you have a live link to their site. Check their site frequently to ensure they are upholding their promise to you as well.

The next lesson is a practice marketing exercise for you. This quick read could help you increase your revenue. Be sure to watch for it!

Now that you’re on the way to a healthier business, be sure to visit the HomeHammer website and sign your business up in our directory today. We are the world's largest home improvement site, and the way we stay large is by making sure we have the most extensive database of contractors and home professionals around, so make sure you’re on that list!

About the author:
Kris Koonar is President of Crack Marketing leading a team of Internet Marketing Consultants with over 5 years of experience and 100's of projects. He is also writer of an Internet Marketing Course called "The Website MBA"
Kris can be contacted at 1.877.270.7170
or kris@crackmarketing.com

HomeHammer is a website that allows users to find professionals like realtors, general contractors, plumbers, framers, and electricians more quickly and easily, so this course is part of our commitment to you, to help you connect with your customers, generate business and improve your bottom line, so that you can provide a better service to our users.


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