4 Websites Crucial to your Internet Business: Part Two

                                                                                         

Here’s the situation: You created your Branding site with the sole purpose of branding you and your business. You have your Sales Letter site with a long sales letter. The sales letter contains a link with the phrase “Click here to buy it now” at least 12-15 times. So what’s next? There are two more sites that you need to create.


Remember, the four website types your need include: Branding site, Sales Letter site, Blog, and Power Squeeze page. Let’s examine a Blog and Power Squeeze page.


What is a Blog? Blog is short for weblog. Blogs are all the rage right now. Therefore, they are yet another effective way to reach website visitors. Post articles, press releases, and any information about your business on your Blog. Insider tip – place an opt-in box on your Blog. If a website visitor likes your Blog they may also like your products and/or services.


What is a Power Squeeze page? Think of making orange juice. You squeeze the juice out of the orange for its fruity goodness. The Power Squeeze page is an electronic way to obtain customer information. The sole purpose of a power squeeze page is to capture personal information. Nothing else! In other words, you give your website visitor two options: subscriber or hit the road.


Avoid asking for too much information in the beginning of your relationship with the customer. Why? It’s been found that the more information you require, the less information you will actually receive. Many customers do not feel comfortable giving out a great amount of detailed information to someone they don’t know. Even though you are legitimate and honest, the customer has to see proof before they trust you.


Power Squeeze page insider tip: Ask for the “Primary” email address when you capture personal information. You want the email that the customer reads and uses all the time. For example, email addresses from their Internet provider or work address are the emails you want. The goal is to avoid web email addresses they never check or fake email addresses. Check out http://www.promotingtips.com for a great example of a Power Squeeze page.


Implement these four types of websites and watch your Internet businesses grow by leaps and bounds.

About the author:

Matt Bacak became "#1 Best Selling Author" in just a few short hours. Recent Entrepreneur Magazine's e-Biz radio show host is turning Authors, Speakers, and Experts into Overnight Success Stories. Discover The Secrets To Unleash The Powerful Promoter In You! Sign up for Matt Bacak's Promoting Tips Ezine ($100 value) just visit his website at http://www.promotingtips.com or http://www.powerfulpromoter.com


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